Built to Last

Responsibility

Built to Last

Our approach to responsibility begins somewhere fundamental: the piece you wear, and how long it lasts.

Longevity is the point

UNTAMD was created to offer something the jewellery world rarely delivers. Not fast fashion designed to be replaced each season. Not fine jewellery priced out of reach. Something in between, and something better.

Most of our pieces are crafted from 99% recycled metals and finished with 3 microns of 18k gold vermeil, more than the industry standard. They are waterproof, tarnish resistant and hypoallergenic: made to be worn every day, not saved for occasions.

The most responsible piece is the one you never need to replace.

When a piece is built to last, it does not end up in a drawer after six months. It becomes part of how someone dresses, moves and presents themselves, for years.

Made to stay

The pieces you never take off

A chain you wear every day, a pendant that becomes part of you. These are the pieces our wearers reach for first: 3 microns of 18k gold vermeil, waterproof and tarnish resistant, made for years rather than seasons.

Responsibility beyond the piece

The same thinking that shapes our materials shapes how we run the business.

  • Less waste. We minimise waste across our supply chain and hold our suppliers to defined environmental standards through our Supplier Code of Conduct.
  • Care for life. We offer cleaning, repairs, aftercare guidance and flexible returns, because jewellery designed to last should be looked after.
  • Considered packaging. Presentation matters to us, but never at the cost of excess.

Certified. Assessed. Accountable.

Explore our certification
We believe our commitments should be independently verified, not self-declared. That is why UNTAMD is certified through Positive Luxury's ESG+ programme, one of the most rigorous independent assessments in the luxury industry. We are proud to hold the Butterfly Mark, awarded to brands that meet Positive Luxury's standards for environmental, social and governance performance.

We are proud of this, and clear-eyed about it. An assessment is a point in time, not a destination. Next, we are focused on deeper supply chain transparency, continued waste reduction and measuring our environmental impact more precisely.

Shaped by the natural world

Elevated design, responsible practice and longevity are not in tension. They are the same idea. Made to last. Worn for years. Built with intention.

Gecko Footprints

Shaped by the wild

Gecko Footprints takes its texture from the natural world: the imprint of something untamed, pressed into gold. Sculptural and tactile, these are pieces designed to be lived in, not kept for best.

Come and see the pieces for yourself.
Explore the collections or visit us at Westfield London.